Verifran
What does your organisation do?
Verifran is a franchise intelligence platform helping franchisors better understand prospective franchisees before the first conversation. Through behavioural assessments, financial verification and data-driven insights, we help development teams make more informed decisions.
One belief that guides our work is that technology should increase the human touch in business, not replace it. Better information should lead to better conversations, not fewer of them.
Why did you choose to build in Oxfordshire?
Our Co-Founder and COO is a postgraduate student at Reuben College. While Verifran was founded in Canada, we see Oxford's remarkable research and entrepreneurial community as an opportunity to build meaningful connections as we explore expansion into the UK.
What big problem are you trying to solve?
Choosing a franchisee is one of the most consequential decisions a franchise brand can make. Yet much of the recruitment process still relies on basic contact forms, fragmented information and subjective judgement.
We're working to change that. By giving both franchisors and prospective franchisees greater clarity before making a commitment, we hope to help build stronger businesses and more successful long-term partnerships.
How can you support the Oxfordshire ecosystem?
We're keen to connect with founders, researchers, investors and business community, particularly those exploring the intersection of technology, entrepreneurship and human decision-making.
As we accelerate our growth and explore expansion into the UK and other international markets, we're also seeking investment and strategic partnerships to help scale Verifran.
In return, we'd be delighted to share our experiences building and commercialising an emerging technology, explore research collaborations, and contribute to Oxford's entrepreneurial community.
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Verifran